Intent Signals
Detect the right moments to prospect with intent signals: fundraising, hiring, intent data, and signal scoring.
Welcome to the Rodz Blog
Discover how buyer intent can transform your B2B prospecting. We share strategies, tips, and insights to help you reach the right prospects at the right time.
MCP and AI: The Future of Intent-Based Prospecting
How the Model Context Protocol (MCP) and AI agents are transforming B2B prospecting through intent signals. The Rodz vision for the future of sales.
222 Configurations for One Signal: The Complexity of Detection
An intent signal is not a simple on/off switch. Discover the 222 parameters that transform a raw event into an actionable signal.
How Rodz Produces Intent Signals: 350 Scrapers, 250+ Sources
Discover the technical infrastructure behind Rodz intent signals: scrapers, data sources, configurations, and the verification process.
Intent Signals vs Intent Data: What's the Difference?
Intent signals and intent data are often confused. Discover their differences, how they complement each other, and how to combine them.
Signal Scoring: The Balance Method by Rodz
Discover the Balance model by Rodz: a scoring system that combines signal type and recency to automatically prioritize your B2B prospects.
Intent Signals: How to Prospect at the Right Time in B2B
Learn how to prospect at the right time using B2B intent signals. Perfect timing and outreach techniques from the Rodz experts.
GDPR and Intent Signals
Reconcile GDPR compliance with intent signal exploitation in B2B prospecting. A compliance guide and best practices for legal outreach.
Cold Prospecting vs. Intent Signals: Which Method Should You Choose?
Cold prospecting or intent-based prospecting? A comparison of both methods to choose the best approach. Expert analysis by Rodz.
Fundraising: The Most Powerful Intent Signal
Learn how to leverage fundraising rounds as intent signals to identify the best B2B opportunities. A complete guide with strategies and KPIs.
Intent Signals: Guide to Identifying Prospects at the Right Time
What is an intent signal? Discover the complete definition and learn how to identify prospects at the right time for your B2B prospecting.
The History of Intent Signals
Discover the history of intent signals and their evolution in B2B prospecting. From intuition to real-time data.