Welcome to the Rodz Blog
Discover how buyer intent can transform your B2B prospecting. We share strategies, tips, and insights to help you reach the right prospects at the right time.
France vs USA: Adapting Intent Prospecting to Culture
B2B prospecting practices differ radically between France and the United States. How to adapt intent signal-based outreach to each culture.
MCP and AI: The Future of Intent-Based Prospecting
How the Model Context Protocol (MCP) and AI agents are transforming B2B prospecting through intent signals. The Rodz vision for the future of sales.
222 Configurations for One Signal: Detection Complexity
An intent signal is not a simple on/off switch. Discover the 222 parameters that transform a raw event into an actionable signal.
How Rodz Produces Intent Signals: 350+ Scrapers
Discover the technical infrastructure behind Rodz intent signals: scrapers, data sources, configurations, and the verification process.
B2B Multichannel Strategy: Combine Channels Effectively
Build an effective B2B multichannel strategy. How to combine channels to reach your prospects at the right moment, by Rodz.
Use Case: Intent-Based Prospecting for Consulting Firms
How consulting firms use intent signals to identify companies undergoing transformation and win new mandates.
Use Case: Intent-Based Prospecting for Cybersecurity
How cybersecurity companies use intent signals to identify organizations in need of stronger security measures.
Intent-Based Prospecting for Commercial Real Estate
How commercial real estate professionals use buying signals to detect companies looking for new office space.
Intent Signals: How to Prospect at the Right Time in B2B
Learn how to prospect at the right time using B2B intent signals. Perfect timing and outreach techniques from the Rodz experts.
Intent Signals: Guide to Ultra-Targeted B2B Prospecting
Discover how intent signals transform B2B prospecting. Complete guide with examples, strategies, and tools.
Intent-Based Prospecting for Fintech and Insurance
How fintech and insurance companies use intent signals to detect businesses in need of financial solutions.