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Tips, strategies, and news about intent-based outreach

Technical Guides

Rodz API Getting Started: Authentication and First Request

Learn how to authenticate with the Rodz API and make your first request. Step-by-step guide with cURL examples for B2B intent data.

Technical Guides

Rodz API Reference: Endpoints, Rate Limits and Error Handling

Complete Rodz API reference covering all endpoints, authentication, rate limits, error codes, pagination and response formats for intent signals and enrichment.

Intent Signals

Welcome to the Rodz Blog

Discover how buyer intent can transform your B2B prospecting. We share strategies, tips, and insights to help you reach the right prospects at the right time.

B2B Prospecting

France vs USA: Adapting Intent Prospecting to Culture

B2B prospecting practices differ radically between France and the United States. How to adapt intent signal-based outreach to each culture.

Intent Signals

MCP and AI: The Future of Intent-Based Prospecting

How the Model Context Protocol (MCP) and AI agents are transforming B2B prospecting through intent signals. The Rodz vision for the future of sales.

Targeting & Strategy

Sales Workflow: Automate Your Sales Processes with CRM

Learn how to build high-performance sales workflows with your CRM. Automate your processes, optimize conversions, and boost your sales.

Intent Signals

222 Configurations for One Signal: The Complexity of Detection

An intent signal is not a simple on/off switch. Discover the 222 parameters that transform a raw event into an actionable signal.

B2B Prospecting

Email Deliverability: Why You Should Not Track Opens

Tracking pixels degrade your deliverability and distort your metrics. Discover why Rodz only measures the positive reply rate.

Intent Signals

How Rodz Produces Intent Signals: 350 Scrapers, 250+ Sources

Discover the technical infrastructure behind Rodz intent signals: scrapers, data sources, configurations, and the verification process.

Intent Signals

Intent Signals vs Intent Data: What's the Difference?

Intent signals and intent data are often confused. Discover their differences, how they complement each other, and how to combine them.

Targeting & Strategy

Market Intelligence: Monitor Markets and Anticipate Competition

Master market intelligence to monitor your target markets and stay ahead of the competition. Tools and methods by Rodz.

Intent Signals

Signal Scoring: The Balance Method by Rodz

Discover the Balance model by Rodz: a scoring system that combines signal type and recency to automatically prioritize your B2B prospects.