Blog – B2B Prospecting with Business Signals
Tips, strategies, and news about intent-based outreach
Signal Scoring: The Balance Method by Rodz
Discover the Balance model by Rodz: a scoring system that combines signal type and recency to automatically prioritize your B2B prospects.
Why Follow-Up Sequences Are Obsolete: 1 Signal = 1 Message
Automated 5-to-8-email follow-up sequences destroy your deliverability and annoy your prospects. Here is why a single signal-based message is enough.
Email Deliverability: Why You Should Not Track Opens
Tracking pixels degrade your deliverability and distort your metrics. Discover why Rodz only measures the positive reply rate.
Use Case: Intent-Based Prospecting for B2B SaaS Companies
How B2B SaaS vendors use intent signals to detect companies ready to invest in new software solutions.
Intent-Based Prospecting for Recruitment and Staffing
How recruitment agencies and staffing firms use buying signals to identify companies that are hiring before their competitors do.
Migrate from Intent Data to Intent-Based Prospecting
A step-by-step technical guide to migrating from traditional intent data platforms to intent-based prospecting.
Signal Dashboard with Google Sheets and Looker Studio
Build a custom intent signal dashboard using Google Sheets as a data source and Looker Studio for visualization.
GDPR and Intent-Based Prospecting: Compliance Guide
A technical guide to GDPR compliance for intent-based B2B prospecting. Covers data minimization, consent, retention policies, access rights.
Guide complet : LinkedIn Sales Navigator
Découvrez comment utiliser LinkedIn Sales Navigator pour booster votre prospection B2B : fonctionnalités clés, filtres avancés, limites et alternatives.
Rodz vs Lusha, Kaspr, Apollo: B2B Enrichment Compared
An honest, feature-by-feature comparison of Rodz, Lusha, Kaspr, and Apollo for B2B enrichment, intent signals, and prospecting workflows.
Balance Model Scoring: Prioritize Your Intent Signals
Learn how to use the Rodz API Balance scoring model to weight, combine and prioritize intent signals.
Build a Multi-Signal Pipeline with the Rodz API
Learn how to architect a multi-signal pipeline using the Rodz API. From ingestion and normalization to enrichment, scoring, routing and action.