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Blog – B2B Prospecting with Business Signals

Tips, strategies, and news about intent-based outreach

B2B Prospecting

The 5 Levels of Awareness in B2B Prospecting: From Unaware to Most Aware

Master Eugene Schwartz's 5 stages of awareness for B2B prospecting. Learn practical questions and strategies for each level to maximize conversion rates.

Sales Strategy

Post-Promotion Prospecting: When to Reach Out After Job Changes

Master the art of timing in B2B prospecting. Learn why avoiding day-one outreach and targeting the audit phase drives better results.

Technical Guides

Financial Signals: Fundraising, M&A and Registrations

Learn how to detect fundraising rounds, mergers & acquisitions and new company registrations using Rodz API financial signals with cURL examples and webhooks.

Technical Guides

HR Signals: Hiring, Job Changes and Recruitment via Rodz

Use the Rodz API to track job offers, job changes, republished postings and recruitment campaigns. Code examples, webhook payloads and use cases.

Technical Guides

Configure Your First Intent Signal with the Rodz API

Learn how to configure intent signals with the Rodz API. Step-by-step guide with cURL examples covering all 14 signal types, filters, and activation.

Technical Guides

Real-Time Intent Signals: How to Set Up Rodz Webhooks

Learn how to set up Rodz webhooks to receive real-time intent signals. Step-by-step guide with cURL examples, payload structure, and security best practices.

Technical Guides

Rodz API Getting Started: Authentication and First Request

Learn how to authenticate with the Rodz API and make your first request. Step-by-step guide with cURL examples for B2B intent data.

Technical Guides

Rodz API Reference: Endpoints, Rate Limits, Errors

Complete Rodz API reference covering all endpoints, authentication, rate limits, error codes, pagination and response formats for intent signals and enrichment.

Intent Signals

Welcome to the Rodz Blog

Discover how buyer intent can transform your B2B prospecting. We share strategies, tips, and insights to help you reach the right prospects at the right time.

B2B Prospecting

France vs USA: Adapting Intent Prospecting to Culture

B2B prospecting practices differ radically between France and the United States. How to adapt intent signal-based outreach to each culture.

Intent Signals

MCP and AI: The Future of Intent-Based Prospecting

How the Model Context Protocol (MCP) and AI agents are transforming B2B prospecting through intent signals. The Rodz vision for the future of sales.

Targeting & Strategy

Sales Workflow: Automate Your Sales Processes with CRM

Learn how to build high-performance sales workflows with your CRM. Automate your processes, optimize conversions, and boost your sales.